The news are coming strong and fast now for LexisNexis. Yesterday we reported that the company had inked a new deal with Nuggets and now it has unveiled a new email fraud prevention tool.
LexisNexis Emailage is fraud risk scoring solution fuelled by email intelligence to help companies balance a seamless user experience with robust fraud detection and prevention
capabilities.
“Consumers want to connect through an increasing number of channels and they expect a consistent, frictionless experience each time,” said Stephen Topliss, vice president of fraud and identity strategy at LexisNexis Risk Solutions. “However, businesses are often pulled between the tensions of deterring fraud and trying to deliver the best user experience.
“We believe it’s possible to do both. LexisNexis Emailage is a proven risk assessment tool utilising the user’s email address at the core. Businesses receive the benefits of real-time global email risk intelligence for true consumer insights delivered via a continual feedback loop. This yields a rapidly growing force working together to outsmart fraudsters.”
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